Novell has announced that a recent market survey, conducted by IDC and sponsored by Novell, reveals a surge in the acquisition of Linux driven by the worldwide recession. As more and more businesses seek to cut costs and find value, they are drawn to the tremendous economies that Linux offers, with more than half of the IT executives surveyed planning to accelerate Linux adoption in 2009. In addition, more than 72 percent of respondents say they are either actively evaluating or have already decided to increase their adoption of Linux on the server in 2009, with more than 68 percent making the same claim for the desktop. The study surveyed more than 300 senior IT executives spanning manufacturing, financial services, and retail industries across the globe, as well as government agencies.

The survey revealed key drivers of the burgeoning interest in Linux. The number one motivation executives gave for migrating to Linux was economic and related to lowering ongoing support costs. As a consequence, more than 40 percent of survey participants said they plan to deploy additional workloads on Linux over the next 12-24 months and 49 percent indicated Linux will be their primary server platform within five years. Notably, however, those who are hesitant to adopt Linux cited lack of application support and poor interoperability with Windows and other environments as their primary concerns.

"The feedback gleaned from this market survey confirms our belief that, as organisations fight to cut costs and find value in this tough economic climate, Linux adoption will accelerate," said Markus Rex, general manager and senior vice president for Open Platform Solutions at Novell. "Companies also told us that strengthening Linux application support, interoperability, virtualisation capabilities and technical support will all fuel adoption even more."

Additional key survey findings include:

* 67 percent of respondents stated that interoperability and manageability between Linux and Windows is one of the most important factors when choosing an operating system.

* The retail industry showed the greatest potential for acceleration in Linux adoption with 63 percent of respondents planning an increase on the desktop and 69 percent considering the same on the server. The government sector lagged.

* Almost 50 percent of respondents plan to accelerate adoption of Linux on the desktop, especially for basic office functions, technical workstation users, and higher education/ K-12.

* Nearly half of respondents stated that moving to virtualisation is accelerating their adoption of Linux. Eighty-eight percent of recipients plan to evaluate, deploy or increase their use of virtualisation software within Linux operating systems over the next 12-24 months.

* From a regional perspective, Asia/Pacific is the most bullish on increasing Linux adoption, as 73 percent of respondents said they would increase deployments on the server and 70 percent on the desktop. In the Americas, 66 percent of respondents said they are either evaluating or have already decided to increase adoption of Linux on the desktop and 67 percent on the server.

* The economic crisis has had the biggest effect on the Americas, and in financial services and government. More than 62 percent of respondents said that their budget has been cut or that they are only investing where needed.